Never Loved, a pop punk quartet from Florida, was in the midst of recording their debut studio album for Equal Visionwhen the COVID-19 pandemic struck. Seemingly overnight, concerts were cancelled and recording studios closed their doors, making it extremely difficult, although not impossible, for the band to finish their record.
Matt Squire--a multi-platinum producer who’s worked with the likes of Ariana Grande, Demi Lovato, Panic! At The Disco, and Underoath--exploredremote collaboration a few years ago but it never fully took off. Now, digital collaboration had become a necessity given that all band members found themselves in isolation separately.
Never Loved dropped their self-titled debut EP last year, which Squire also produced, and there was mounting pressure to deliver their record. Despite not being in the same room together, Squire and frontman Camm Knopp said that they enjoyed the creative process.
“This is a huge, unprecedented event for everybody. Our basic feeling was the show must go on,” Squire said of completing the album. “We were almost done with this record—do we delay and try to finish in person?” That’s when he discovered a collaboration app for Logic Pro, which enabled him to set up an online session so that all the band members could have access to the same session simultaneously.
“It actually was quite liberating,” Squire noted. “I think it’s good for people to know that you can still be really creative during this time if not more so as long as you think outside the box and remember that we have a job to do.”